Fei Mei International Attended the 30th China Beauty Expo (CBE) in Shanghai
2026.05.22 11:59:51
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The team of Fei Mei International Co., Ltd. successfully attended the 30th China Beauty Expo (CBE Shanghai), one of the largest beauty industry exhibitions in Asia, held at the Shanghai New International Expo Centre from May 12–14.
With an exhibition area of over 260,000 square meters and more than 3,500 exhibitors worldwide, this year’s CBE brought together global beauty brands, suppliers, distributors, and industry professionals. Our team focused particularly on the Korean beauty section in Hall E6, where over 80 Korean cosmetic brands showcased their latest products and innovations.
Exploring the Latest K-Beauty Trends
During the exhibition, our team closely reviewed a wide range of popular Korean beauty brands and products, including:
- medicube
- UNOVE
- REJURAN
- SKIN1004
- beplain
- GIK
The exhibition provided valuable opportunities to verify new product versions, packaging updates, and market trends directly on-site, helping ensure stable and reliable sourcing for our global partners.
Strengthening Korean Beauty Supply Chain Partnerships
As a company specializing in Korean cosmetics supply and wholesale, Fei Mei International continues to strengthen relationships with Korean manufacturers and suppliers. During the exhibition, our team discussed updated supply policies, inventory availability, and future cooperation opportunities with multiple Korean brands and partners.
Through direct communication and on-site product verification, we aim to provide our customers with:
- Stable product supply
- Faster access to new launches
- Reliable Korean sourcing channels
- Competitive wholesale opportunities
Focus on Future Beauty Industry Trends
In addition to product sourcing, the exhibition highlighted key beauty industry trends for 2026, including:
- Technology-driven skincare innovation
- Sustainable beauty development
- Functional and high-performance skincare products
Fei Mei International will continue to monitor global K-beauty trends and provide carefully selected Korean beauty products for distributors, retailers, and cross-border beauty businesses worldwide.
We sincerely appreciate all partners and clients who connected with us during the exhibition and look forward to future cooperation opportunities.





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